Meet Kaitlyn Johnston Kaitlyn Johnston is the Director of Horse Racing Operations for EquiLottery Games’ flagship game Win Place Show. She is from Dallas, Texas and moved to Louisville to pursue her undergraduate degree at the University of Louisville’s Equine Industry Program. Kaitlyn graduated from Louisville’s full-time MBA program in September of 2019 and is
Speedway Motorsports Inc., a leading auto speedway owner and operator and EquiLottery Games, a live sports lottery provider, have joined forces to bring lottery games based on the results of live auto races across North America to market. This first-of-its-kind venture allows for the growth of a new category of lottery games based on live
In preparation for the trial launch of Kentucky’s Win Place Show game beginning March 31, 2019, EquiLottery Games and the Kentucky Lottery have announced the 45 stores committed to offering the game. The locations represent an even split between the Louisville, Lexington and Northern Kentucky markets. They also feature a mixture of independently-owned and corporate
Writing for NASPL’s bimonthly magazine Insights, Author Dr. Stephen Wade explores the potential market for lottery games of chance based on live sports, ultimately asking “Will sports fans buy random wagers on the outcome of an event?” (For what it’s worth, our research says yes.) And ultimately, he points to our Win Place Show trial
EquiLottery, a gaming company best known for its live horse racing lottery game Win Place Show™, is transitioning its corporate identity and evolving its mission to better serve its lottery customers. Rebranded as EquiLottery Games, the company will expand its pioneering vision for live sports lottery games from a single horse racing product to now
An Exclusive Look at Our Suite of Live Sports Lottery Games EquiLottery Games is creating a new future for the lottery industry – games of pure chance based on the results of live sports. Attendees at NASPL will get an exclusive look at this next big growth category in Lottery, as illustrated by our suite
Watching races from the convenience of a mobile phone is one of the core appeals of Win Place Show, our lottery game based on the results of live horse racing. While you still can’t buy tickets until March 24, 2019, today we celebrate the release of the demo version of our mobile app. It is
Bandy Carroll Hellige press release: The developers of a new lottery game based on the results of live horse racing have selected Louisville-based advertising and public relations agency Bandy Carroll Hellige as its agency of record. BCH will help EquiLottery LLC introduce its “Win Place Show” game in test markets, then ultimately throughout the U.S.
EquiLottery and Penn National Gaming Inc. have reached an agreement to offer Penn National racetrack content for EquiLottery’s “Win Place Show” pilot program through the Kentucky Lottery, a lottery game based on the results of live horse racing. The pilot begins March 24, 2019 and will span 90 days. This program will be offered through
One lucky racing fan and their guest participating in the NTRA’s #JustifyandI selfie promotion will win a free trip for two to Miami for the January 2019 Eclipse Awards – including airfare, two nights at the luxurious Turnberry Isle Miami, tickets to the Eclipse Awards ceremony, and more – thanks to EquiLottery, the company offering