Marks First Casual Gaming Studio to Offer Games to iLottery Vertical

LOUISVILLE, KY – Oct. 21, 2025 – EQL Games is pleased to announce its newest studio partnership with Decoy Interactive, marking its 25^th studio addition to the iLottery Marketplace. Decoy Interactive, a company specializing in casual video games and innovative tech, prioritizes high quality graphics, animations and innovative mechanics.

Founded by two brothers Ahmed and Khalil Abdullah in Boston, Decoy Interactive was created to bring innovation to a variety to tech sectors built on over a decade of experience in video games and many more years of imagination. Their casual gaming experience has earned them multiple awards, recognition by multiple industry leaders and releasing video games across major console platforms such as Nintendo Switch, PlayStation and Xbox.

EQL has made a point of actively seeking out content and partnerships beyond the traditional iLottery space.

“Introducing this top shelf casual gaming studio into the lottery industry is exactly the kind of innovation I want people to expect from our iLottery Marketplace,” said Brad Cummings, Founder and CEO of EQL Games. “For this first to also be our 25th studio makes partnering with Decoy an even greater milestone. We’re proud to be associated with this team of talented game designers and excited to continue redefining what an iLottery game can be.”

Brothers Ahmed and Khalil are proud to be pioneers in the gaming industry, paving the way for other Black-owned business operators in the space. Committed to representation and community growth, they actively mentor young professionals looking for a way into the career sector. Their experience includes a multi-platform online video game “Swimsanity” which made waves as a 4-player underwater shooter game filled with competitive and cooperative game modes.

“Over the last decade, video game engine technologies have made big advancements on bringing high quality graphics and animations to all computer and mobile devices. We feel there’s an opportunity to innovate the digital lottery space by leveraging these technologies by integrating game design paradigms that drive the massively popular casual gaming mobile space. With a shared vision and excitement, we couldn’t have asked for a better partner than EQL Games to launch games globally in the iLottery space.” said Ahmed Abdullah, Co-Founder and CEO of Decoy Interactive.

With this partnership, EQL Games continues to provide a game marketplace for its lotteries that makes the most exciting, top of the line gaming content readily available for players worldwide. Games from Decoy Interactive will be available through the iLottery Marketplace for lotteries globally in 2026.

For more information about EQL Games and its recent partnership with Decoy Interactive, contact Jim Acton at jim@eqlgames.com.

About EQL Games: Headquartered in Louisville, Kentucky, EQL Games is leading the evolution of the lottery industry by delivering disruptive, first-to-market products as an original game studio, third-party content aggregator and boutique licensor. Committed to pushing the boundaries of traditional lottery models, EQL is creating next-level solutions that engage, excite, and inspire lotteries and players in the U.S. and abroad. By integrating advanced technology and dynamic content, we’re shaping the future of the lottery.

About Decoy Interactive: Based out of Massachusetts, Decoy Interactive, LLC is a software development company focused on building innovative tech, platforms and games across the many sectors of technology.