News

Provides the global lottery industry with access to the iGaming leader’s extensive content catalog and new range of eInstant games   LOUISVILLE, KY – Sep. 3, 2025 – EQL Games is proud to announce the addition of Games Global, an iGaming industry content powerhouse, to its expanding iLottery Marketplace. Through this strategic partnership, Games Global

The U.S. lottery market represents over $100B in annual spend, but traditional state-run lottery operators are struggling to evolve. Legacy systems and outdated content have made it difficult for lotteries to appeal to younger audiences, who increasingly opt for modern, interactive entertainment like video games or sports betting. As consumer behavior moves online, lotteries are

EQL Labs launches second original game for the Michigan Lottery platform in partnership with the Detroit Lions   LOUISVILLE, KY – August 11, 2025 – EQL Games recently announced the release of a proprietary eInstant game centered around the iconic Detroit Lions NFL brand. This game was commissioned by leading iLottery operator, Michigan State Lottery,

New partnership brings time-based lottery innovation to the forefront   LOUISVILLE, KY – JULY 8, 2025 – EQL Games announced today that it has signed a new game development partner: Chance Lottery. The collaboration reflects EQL’s commitment to helping innovative developers find a path to the broader lottery industry. Chance Lottery is the creator of

LOUISVILLE, KY – June 26, 2025 – EQL Labs, the in-house game studio of EQL Games, recently launched its first original title, Detroit Tigers Grand Slam. The new iLottery game went live in May, in partnership with the Michigan Lottery and Major League Baseball’s Detroit Tigers. Detroit Tigers Grand Slam marks a major milestone for

LOUISVILLE, KY/ABU DHABI, UAE – June 9, 2025 – EQL Games is proud to announce a multi-year deal with The Game LLC, operators of The UAE Lottery, the first and only federally licensed lottery in the United Arab Emirates and the Gulf region, regulated by the General Commercial Gaming Regulatory Authority (GCGRA). As part of

LOUISVILLE, KY – April 25, 2025 – Merv Digital Solutions, a newly launched Lottery & iGaming supplier featuring marketing and game studios, has signed a multi-year distribution agreement with EQL Games to bring its portfolio of online instant win games to lottery operators worldwide through EQL’s growing aggregation network. EQL Games is a pioneer in

EQL Games joins community of authorized commercial gaming entities in UAE, allowing for EQL to offer lottery products in country   LOUISVILLE, KY – April 10, 2025 – EQL Games has officially secured a GCGRA Gaming-Related Vendor license in the United Arab Emirates. This license, awarded this week, will allow EQL Games to offer a

LOUISVILLE, KY – March 26, 2025 – EQL Games announced today that it has launched the first online game from the EQL Aggregator for the Michigan Lottery’s groundbreaking online platform. This digital forward partnership introduces a new wave of content for Michigan players, offering engaging gameplay and more opportunities to win. Pool of Prosperity, powered

Pixiu Gaming Joins Other Top Studios Working with the Louisville-Based Game Provider   LOUISVILLE, KY – March 20, 2025 – EQL Games and Pixiu Gaming are joining forces to bring proven, high-performing Keno games to the U.S. Lottery market. Pixiu Gaming, a boutique developer specializing in Keno games, has established partnerships with Canadian lotteries and