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	<title>EQL Games</title>
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	<link>https://www.eqlgames.com/</link>
	<description>Delivering New Solutions to Grow the Lottery Draw Category</description>
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		<title>Missouri Lottery Launches U.S. Soccer Scratch Ticket as World Cup Kicks Off</title>
		<link>https://www.eqlgames.com/missouri-lottery-launches-u-s-soccer-scratch-ticket-as-world-cup-kicks-off/</link>
		
		<dc:creator><![CDATA[Luke Acton]]></dc:creator>
		<pubDate>Tue, 09 Jun 2026 20:29:32 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2490</guid>

					<description><![CDATA[<p>EQL Games Teaming with U.S. Soccer Federation to Bring the Excitement of Soccer to Lottery Players LOUISVILLE, KY, June 10, 2026 – EQL Games is thrilled to announce the launch of a new U.S. Soccer-themed scratch ticket with the Missouri Lottery, bringing the excitement of America’s fastest-growing sport to lottery players across the state. The</p>
<p>The post <a href="https://www.eqlgames.com/missouri-lottery-launches-u-s-soccer-scratch-ticket-as-world-cup-kicks-off/">Missouri Lottery Launches U.S. Soccer Scratch Ticket as World Cup Kicks Off</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p style="text-align: center;"><strong><em>EQL Games Teaming with U.S. Soccer Federation to Bring the Excitement of Soccer to Lottery Players</em></strong></p>
<p><strong>LOUISVILLE, KY, June 10, 2026</strong> – EQL Games is thrilled to announce the launch of a new U.S. Soccer-themed scratch ticket with the Missouri Lottery, bringing the excitement of America’s fastest-growing sport to lottery players across the state. The timing of the release of the ticket is also important as the soccer world’s attention turns to the U.S. for the FIFA Men’s World Cup which starts this week across North America.</p>
<p>Through EQL Games’ multi-year licensing agreement with the U.S. Soccer Federation, the new ticket features official branding from U.S. Soccer. The $5 ticket offers players a unique opportunity to connect with the sport while playing for a chance to win cash prizes and U.S. Soccer gift cards.</p>
<p>“We are excited to partner with the Missouri Lottery to bring the U.S. Soccer brand to players in Missouri,” said Brad Cummings, Founder and CEO of EQL Games. “This is an exciting time for soccer in the United States, and this ticket allows fans to engage with America’s soccer team in a fun and rewarding way.”</p>
<p>EQL Games serves as a lottery representative for U.S. Soccer, enabling lotteries nationwide to integrate the brand across multiple game formats, including scratch tickets, draw games, and digital offerings. The Missouri Lottery is the first lottery to launch a U.S. Soccer-related lottery product.</p>
<p>“At the Missouri Lottery, we are always focused on offering innovative products that resonate with our players,” said Lester Elder, Executive Director of the Missouri Lottery. “The U.S. Soccer ticket brings together the thrill of the game and the excitement of supporting the national teams. This creates a unique experience that we believe will strongly connect with both soccer fans and lottery players across Missouri, especially during this exciting period for soccer in the U.S.”</p>
<p>Headquartered in Louisville, KY, EQL Games is a leading innovator in the lottery industry, providing technology solutions, licensed brands and game content to lotteries across North America and beyond.</p>
<p>For more information, contact:<br />
Jim Acton<br />
EQL Games<br />
jim@eqlgames.com</p>
<p><strong>MISSOURI LOTTERY’S $5 U.S. SOCCER SCRATCH TICKET</strong></p>
<p><img fetchpriority="high" decoding="async" class="alignnone wp-image-2491" src="https://www.eqlgames.com/wp-content/uploads/2026/06/MissouriTicket-160x300.png" alt="" width="224" height="420" srcset="https://www.eqlgames.com/wp-content/uploads/2026/06/MissouriTicket-160x300.png 160w, https://www.eqlgames.com/wp-content/uploads/2026/06/MissouriTicket.png 518w" sizes="(max-width: 224px) 100vw, 224px" /></p>
<p>The post <a href="https://www.eqlgames.com/missouri-lottery-launches-u-s-soccer-scratch-ticket-as-world-cup-kicks-off/">Missouri Lottery Launches U.S. Soccer Scratch Ticket as World Cup Kicks Off</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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		<title>Playforge Joins EQL&#8217;s iLottery Marketplace as Newest Studio Partner</title>
		<link>https://www.eqlgames.com/playforge-joins-eqls-ilottery-marketplace-as-newest-studio-partner/</link>
		
		<dc:creator><![CDATA[Luke Acton]]></dc:creator>
		<pubDate>Wed, 13 May 2026 21:50:27 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2472</guid>

					<description><![CDATA[<p>New game genres, including ‘Rotocade® ’ and ‘Dial’, expand content options for North American lottery operators Distributed by EQL Games on behalf of Playforge LONDON &#8211; (13 May 2026) &#8211; Playforge, the next-gen iLottery games studio, has announced a strategic distribution agreement with EQL Games, a provider of disruptive gaming content to lottery partners, bringing</p>
<p>The post <a href="https://www.eqlgames.com/playforge-joins-eqls-ilottery-marketplace-as-newest-studio-partner/">Playforge Joins EQL&#8217;s iLottery Marketplace as Newest Studio Partner</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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										<content:encoded><![CDATA[<h5 style="text-align: center;"><em>New game genres, including ‘Rotocade<sup>®</sup> ’ and ‘Dial’, expand content options for North American lottery operators</em></h5>
<p>Distributed by EQL Games on behalf of Playforge</p>
<p><strong>LONDON &#8211; (13 May 2026)</strong> &#8211; <a href="https://playforge.com/">Playforge</a>, the next-gen iLottery games studio, has announced a strategic distribution agreement with EQL Games, a provider of disruptive gaming content to lottery partners, bringing a new wave of high-retention, mobile-first iLottery games to the North American market.</p>
<p>The collaboration will leverage EQL’s robust aggregation platform and RGS to seamlessly deliver Playforge’s complete portfolio of iLottery titles to operators, including its innovative ‘Rotocade<sup>®</sup>’, Dial, and instant win genres that promise to attract a diverse range of players with their novel mechanics and lighting fast mobile-first approach.</p>
<p>As the region’s gaming landscape evolves rapidly, traditional lotteries are facing increased competition from emerging digital betting and entertainment platforms. This distribution agreement will service online lotteries with the fast-paced, engaging content that attracts the future core of lottery audiences.</p>
<p>This distribution agreement will allow operators to access new game formats that are tailored to acquire and retain more engaged, digitally native players, while helping modernize lottery brand perception.</p>
<p><strong>Adam Barber</strong>, founder and CEO at Playforge, said: “Younger gaming generations demand more from digital content, and player expectations online are evolving fast. This distribution partnership with EQL Games will help North American lotteries to stay ahead of that curve with our next-generation content, featuring new game concepts that capture players&#8217; imagination and drive loyalty.</p>
<p>“With our in-house expertise that crafts games with novel mechanics and first-rate artistry, combined with EQL’s aggregation know-how and regional market knowledge, we can’t wait to get the future of iLottery content into the hands of players who demand more.”</p>
<p><strong>Brad Cummings</strong>, founder and CEO at EQL Games, added: “Playforge is exactly the kind of contemporary content provider the lottery industry needs to broaden its offerings in the fight to stay relevant to quickly changing player demographics. Our technology is built to expand access to the best lottery games, empowering operators to leverage content like Playforge’s, which demonstrates first-rate craftsmanship, and the power to engage a new audience of lottery player.</p>
<p>“Short-form game styles are an important part of the portfolio for all lotteries looking to diversify their content portfolio, Playforge’s new and innovative approach will be of significant benefit to our lottery operator partners in the years to come.”</p>
<p>At present, less than a third of US states offer iLottery instant win games. Helping lotteries transition to a more sustainable, future-proof audience is critical to its ongoing success.</p>
<p><strong>About Playforge</strong></p>
<p>Headquartered in London, UK, Playforge is an independent game studio at the forefront of instant win innovation for the global iLottery sector. The studio delivers a premium portfolio of instant win, Rotocade<img src="https://s.w.org/images/core/emoji/17.0.2/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" />, Dial, and next-generation formats engineered to drive engagement, retention, and revenue growth &#8211; intuitive, instantly understandable, and exceptionally lightweight for fast load times. Playforge is powered by a multidisciplinary team with expertise across iGaming, film, and AAA studio console game development.</p>
<p><strong>About EQL Games</strong></p>
<p>Headquartered in Louisville, Kentucky, EQL Games is leading the evolution of the lottery industry by delivering disruptive, first-to-market products as an original game studio, third-party content aggregator and boutique licensor. Committed to pushing the boundaries of traditional lottery models, EQL is creating next-level solutions that engage, excite, and inspire lotteries and players in the U.S. and abroad. By integrating advanced technology and dynamic content, EQL is shaping the future of the lottery.</p>
<p>The post <a href="https://www.eqlgames.com/playforge-joins-eqls-ilottery-marketplace-as-newest-studio-partner/">Playforge Joins EQL&#8217;s iLottery Marketplace as Newest Studio Partner</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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		<title>It&#8217;s on to LA2028 for EQL Games, Lotteries</title>
		<link>https://www.eqlgames.com/its-on-to-la2028-for-eql-games-lotteries/</link>
		
		<dc:creator><![CDATA[Luke Acton]]></dc:creator>
		<pubDate>Thu, 26 Feb 2026 17:45:16 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[latest-news]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2430</guid>

					<description><![CDATA[<p>From Milan to Los Angeles: EQL Games Helps Lotteries Seize the LA28 Olympic Moment LOUISVILLE, KY (February 25, 2026) – With the Milan-Cortina 2026 Winter Olympics coming to a successful conclusion, excitement across the country is already building for the 2028 Olympic Games in Los Angeles. As the lottery representative of the United States Olympic</p>
<p>The post <a href="https://www.eqlgames.com/its-on-to-la2028-for-eql-games-lotteries/">It&#8217;s on to LA2028 for EQL Games, Lotteries</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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										<content:encoded><![CDATA[<h5 style="text-align: center;">From Milan to Los Angeles: EQL Games Helps Lotteries Seize the LA28 Olympic Moment</h5>
<p>LOUISVILLE, KY (February 25, 2026) – With the Milan-Cortina 2026 Winter Olympics coming to a successful conclusion, excitement across the country is already building for the 2028 Olympic Games in Los Angeles. As the lottery representative of the United States Olympic &amp; Paralympic Properties (USOPP), EQL Games is proud to help power the road to LA28 by supporting Team USA through innovative, compliant, and socially responsible lottery collaborations.</p>
<p>The USOPP oversees all commercial aspects of both Team USA and the LA28 Games. Through its unique model, receiving no federal funding for athlete training, Team USA relies heavily on partnerships, sponsorships, and licensed initiatives to ensure athletes have the resources they need to compete and win on the world stage.</p>
<p><strong>Powering Possibility Through Lotteries</strong></p>
<p>Through its relationship with Team USA/LA28, EQL Games is offering lotteries impactful products and second chance prizing that generate critical funding for lotteries’ causes while engaging fans in a meaningful way. By connecting lottery players directly to the mission of supporting America’s athletes, EQL Games helps transform everyday participation into tangible impact.</p>
<p>“Following the incredible performances we witnessed in Milan, there’s a renewed sense of pride and momentum surrounding Team USA,” said Brad Cummings, CEO of EQL Games. “We are now focusing our energies on the LA28 games where lotteries have a unique opportunity to rally communities across the country. Every ticket sold isn’t just a chance to win &#8211; it’s a chance to support the athletes who represent the very best of America on the world stage.”</p>
<p>For LA28, EQL Games can offer lotteries:</p>
<p style="padding-left: 40px;">&#8211; Team USA and LA28 marks and logos for use on all lottery products</p>
<p style="text-align: left; padding-left: 40px;">&#8211; Second chance prizes of trips to the LA28 Olympics, including airfare, hotel, meals and tickets to events</p>
<p style="text-align: left; padding-left: 40px;">&#8211; LA28 Summer Olympics and Team USA merchandise for prizing</p>
<p><strong>Building Toward a Home Games Moment</strong></p>
<p>The 2028 Olympic and Paralympic Games in Los Angeles represent a historic homecoming for Team USA. With competition returning to American soil for the first Summer Games since Atlanta in 1996, engagement is expected to reach unprecedented levels. EQL Games is working with lottery partners now to develop programs that will maximize revenue in the lead-up to 2028.</p>
<p>For more information about EQL Games and the opportunities available to lotteries for Team USA and the LA 2028 Games, contact Jim Acton at jim@eqlgames.com.</p>
<p><strong>About EQL Games</strong></p>
<p>Headquartered in Louisville, KY, EQL Games is leading the evolution of the lottery industry by delivering disruptive, first-to-market products as an original game studio, third-party content aggregator and boutique licensor. Committed to pushing the boundaries of traditional lottery models, EQL Games is creating next-level solutions that engage, excite and inspire lotteries and players in the U.S. and around the world. By integrating advanced technology and dynamic content, EQL Games is shaping the future of the lottery, offering unparallelled entertainment while supporting the growth of lottery partners and enhancing player experiences. We also represent Team USA/LA28, U.S. Soccer and the Harlem Globetrotters in the lottery industry.</p>
<p>For more information visit www.eqlgames.com.</p>
<p>The post <a href="https://www.eqlgames.com/its-on-to-la2028-for-eql-games-lotteries/">It&#8217;s on to LA2028 for EQL Games, Lotteries</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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		<title>EQL Games Announces Partnership With Lottoplay</title>
		<link>https://www.eqlgames.com/eql-games-announces-partnership-with-lottoplay/</link>
		
		<dc:creator><![CDATA[Luke Acton]]></dc:creator>
		<pubDate>Wed, 10 Dec 2025 07:30:53 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2396</guid>

					<description><![CDATA[<p>Studio founded by former Neogames executive Hili Shakked LOUISVILLE, KY – December 10, 2025 – EQL Games is proud to announce a new studio partnership with Lottoplay, a premier content provider in the iLottery market. This partnership brings EQL Games decades of online gaming experience from Founder and CEO Hili Shakked, former Managing Director of</p>
<p>The post <a href="https://www.eqlgames.com/eql-games-announces-partnership-with-lottoplay/">EQL Games Announces Partnership With Lottoplay</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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										<content:encoded><![CDATA[<h5 style="text-align: center;">Studio founded by former Neogames executive Hili Shakked</h5>
<p style="text-align: left;">LOUISVILLE, KY – December 10, 2025 – EQL Games is proud to announce a new studio partnership with Lottoplay, a premier content provider in the iLottery market. This partnership brings EQL Games decades of online gaming experience from Founder and CEO Hili Shakked, former Managing Director of Neogames Studio, the largest provider of Digital Instant Games in America.</p>
<p style="text-align: left;">Shakked first made his mark in online gaming by leading 888poker’s strategic transformation, resulting in the company becoming the second-largest online poker operator through major strategic, product and marketing innovations. He later joined Neogames, where he oversaw some of the highest-grossing eInstant titles in U.S. iLottery history, including The Lamp, The Magician and Big Crush.</p>
<p style="text-align: left;">“The level of iLottery expertise and leadership Lottoplay will bring to our portfolio is unmatched,” said Brad Cummings, Founder and CEO of EQL Games. “The decades of industry-leading innovation provided by Hili and his team and their bold vision for the future of iLottery made this partnership an easy decision. Our iLottery Marketplace is better for counting Lottoplay as one of its premiere studios.”</p>
<p>Shakked is a two-time Gaming Intelligence Hot 50 winner and recipient of the 2023 EGR North America Best New Game award. After leaving Neogames, he founded Lottoplay to build a new generation of top-quality, innovative digital instant games.</p>
<p>“During my sabbatical after leaving Neogames, I spent hundreds of hours exploring games from around the world and across adjacent industries, conducting the kind of deep research that is nearly impossible while running a demanding operation,” said Shakked. “This work produced a substantial pipeline of innovations that Lottoplay will introduce to the iLottery market over time, pushing the boundaries of what digital instant games can offer and advancing the category across every domain. Joining forces with EQL allows us to bring that vision to a broader audience while benefiting from their technical strength, lottery-first philosophy, and unmatched ability to connect premium studios with forward-thinking lottery partners.”</p>
<p>With this partnership, EQL will integrate Lottoplay’s growing catalog of high-performing eInstant titles into its expanding aggregation network, giving lotteries across North America access to a new wave of premium digital content. The collaboration further solidifies EQL’s position as the most diverse and innovative content aggregator in the global lottery market. With the iLottery Marketplace, lotteries can expect new game launches, expanded product variety and increased opportunities to tap into digital-first player segments.</p>
<p>For more information about EQL Games and its partnership with Lottoplay, contact Jim Acton at jim@eqlgames.com.</p>
<p>About EQL Games: Headquartered in Louisville, Kentucky, EQL Games is leading the evolution of the lottery industry by delivering disruptive, first-to-market products as an original game studio, third-party content aggregator and boutique licensor. Committed to pushing the boundaries of traditional lottery models, EQL is creating next-level solutions that engage, excite, and inspire lotteries and players in the U.S. and abroad. By integrating advanced technology and dynamic content, EQL Games is shaping the future of the lottery, offering unparalleled entertainment while supporting the growth of Lottery partners and enhancing player experiences worldwide. Other brands represented by EQL Games include Team USA/LA28, U.S. Soccer and the world-famous Harlem Globetrotters. For more information visit www.eqlgames.com</p>
<p>The post <a href="https://www.eqlgames.com/eql-games-announces-partnership-with-lottoplay/">EQL Games Announces Partnership With Lottoplay</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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		<title>MD Lottery to Introduce the World Famous Harlem Globetrotters to Its Players</title>
		<link>https://www.eqlgames.com/md-lottery-to-introduce-the-world-famous-harlem-globetrotters-to-its-players/</link>
		
		<dc:creator><![CDATA[Luke Acton]]></dc:creator>
		<pubDate>Wed, 03 Dec 2025 09:30:22 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2381</guid>

					<description><![CDATA[<p>New scratch ticket offers players a chance to win cash, VIP seats to Globetrotters game in Baltimore BALTIMORE (December 3, 2025) – The Maryland Lottery is releasing a slam dunk for lottery players and basketball fans alike this winter with the launch of its new $2 Harlem Globetrotters scratch ticket. The ticket launches on December</p>
<p>The post <a href="https://www.eqlgames.com/md-lottery-to-introduce-the-world-famous-harlem-globetrotters-to-its-players/">MD Lottery to Introduce the World Famous Harlem Globetrotters to Its Players</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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										<content:encoded><![CDATA[<h5 style="text-align: center;">New scratch ticket offers players a chance to win cash, VIP seats to Globetrotters game in Baltimore</h5>
<p>BALTIMORE (December 3, 2025) – The Maryland Lottery is releasing a slam dunk for lottery players and basketball fans alike this winter with the launch of its new $2 Harlem Globetrotters scratch ticket. The ticket launches on December 5 and will be available at Maryland Lottery retailers across the state.</p>
<p>Released on the eve of the team’s 100th Year celebration in 2026, the new tickets feature vintage Harlem Globetrotters designs, including the iconic basketball spinning on a finger, and the chance to win prizes, both instantly and through a second-chance promotion.</p>
<p style="text-align: left;">        <img decoding="async" class="alignnone size-medium wp-image-2382" src="https://www.eqlgames.com/wp-content/uploads/2025/12/Picture1-300x300.jpg" alt="" width="300" height="300" srcset="https://www.eqlgames.com/wp-content/uploads/2025/12/Picture1-300x300.jpg 300w, https://www.eqlgames.com/wp-content/uploads/2025/12/Picture1-150x150.jpg 150w, https://www.eqlgames.com/wp-content/uploads/2025/12/Picture1.jpg 511w" sizes="(max-width: 300px) 100vw, 300px" />                    <img decoding="async" class="alignnone size-medium wp-image-2383" style="font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif;" src="https://www.eqlgames.com/wp-content/uploads/2025/12/Picture2-300x300.png" alt="" width="300" height="300" srcset="https://www.eqlgames.com/wp-content/uploads/2025/12/Picture2-300x300.png 300w, https://www.eqlgames.com/wp-content/uploads/2025/12/Picture2-150x150.png 150w, https://www.eqlgames.com/wp-content/uploads/2025/12/Picture2.png 562w" sizes="(max-width: 300px) 100vw, 300px" /></p>
<p>“We’re thrilled to bring the excitement of the Harlem Globetrotters to Maryland Lottery players, especially as the team kicks off their 100th year in 2026,” said John Martin, Director of the Maryland Lottery. “These tickets combine the fun of scratch-off games with a beloved entertainment brand that continues to create lifelong memories for America’s families.”</p>
<p>In addition to instant cash wins, players can enter non-winning tickets into the Harlem Globetrotters Promotion through My Lottery Rewards, the lottery’s Second Chance program, for a chance to win additional prizes. Thirty Maryland Lottery winners will each receive VIP ticket packages to a Harlem Globetrotters game at The Chesapeake Employers Insurance Arena in Baltimore. The packages include two tickets, food and beverage, and Globetrotter merchandise.</p>
<p>The Harlem Globetrotters $2 ticket is provided to the Lottery under license by EQL Games. “Next year marks 100 years of the Globetrotters being synonymous with fun and entertainment, two of the biggest reasons people play the lottery,” said Brad Cummings, CEO of EQL Games. “We are honored to kick off this nostalgic brand with the Maryland Lottery, bringing the Globetrotters to life through the lottery’s scratch ticket program. Players will have the best of both worlds – a chance to win money and the opportunity to see the Globetrotters.”</p>
<p>One lucky grand prize winner will get a Premium VIP package which includes seats next to players on the bench, an exclusive Globetrotters merchandise package, and a post-game meet and greet and photo-op.</p>
<p>For more information about the Maryland Lottery and the Harlem Globetrotters instant ticket, visit mdlottery.com.</p>
<p>The post <a href="https://www.eqlgames.com/md-lottery-to-introduce-the-world-famous-harlem-globetrotters-to-its-players/">MD Lottery to Introduce the World Famous Harlem Globetrotters to Its Players</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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		<title>EQL iLottery Marketplace Reaches 25 Partner Studios with Addition of Decoy Interactive</title>
		<link>https://www.eqlgames.com/eql-ilottery-marketplace-reaches-25-partner-studios-with-addition-of-decoy-interactive/</link>
		
		<dc:creator><![CDATA[Taylor Bengtson]]></dc:creator>
		<pubDate>Tue, 21 Oct 2025 12:25:49 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[latest-news]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2371</guid>

					<description><![CDATA[<p>Marks First Casual Gaming Studio to Offer Games to iLottery Vertical &#160; LOUISVILLE, KY – Oct. 21, 2025 – EQL Games is pleased to announce its newest studio partnership with Decoy Interactive, marking its 25th studio addition to the iLottery Marketplace. Decoy Interactive, a company specializing in casual video games and innovative tech, prioritizes high</p>
<p>The post <a href="https://www.eqlgames.com/eql-ilottery-marketplace-reaches-25-partner-studios-with-addition-of-decoy-interactive/">EQL iLottery Marketplace Reaches 25 Partner Studios with Addition of Decoy Interactive</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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										<content:encoded><![CDATA[<h5><span class="fadeinm1hgl8"><i><span style="font-family: 'Arial',sans-serif;">Marks First Casual Gaming Studio to Offer Games to iLottery Vertical</span></i></span><i></i></h5>
<p>&nbsp;</p>
<p>LOUISVILLE, KY – Oct. 21, 2025 – EQL Games is pleased to announce its newest studio partnership with Decoy Interactive, marking its 25<sup>th</sup> studio addition to the iLottery Marketplace. Decoy Interactive, a company specializing in casual video games and innovative tech, prioritizes high quality graphics, animations and innovative mechanics.</p>
<p>Founded by two brothers Ahmed and Khalil Abdullah in Boston, Decoy Interactive was created to bring innovation to a variety to tech sectors built on over a decade of experience in video games and many more years of imagination. Their casual gaming experience has earned them multiple awards, recognition by multiple industry leaders and releasing video games across major console platforms such as Nintendo Switch, PlayStation and Xbox.</p>
<p>EQL has made a point of actively seeking out content and partnerships beyond the traditional iLottery space.</p>
<p>&#8220;Introducing this top shelf casual gaming studio into the lottery industry is exactly the kind of innovation I want people to expect from our iLottery Marketplace,” said Brad Cummings, Founder and CEO of EQL Games. “For this first to also be our 25th studio makes partnering with Decoy an even greater milestone. We’re proud to be associated with this team of talented game designers and excited to continue redefining what an iLottery game can be.”</p>
<p>Brothers Ahmed and Khalil are proud to be pioneers in the gaming industry, paving the way for other Black-owned business operators in the space. Committed to representation and community growth, they actively mentor young professionals looking for a way into the career sector. Their experience includes a multi-platform online video game “Swimsanity” which made waves as a 4-player underwater shooter game filled with competitive and cooperative game modes.</p>
<p>“Over the last decade, video game engine technologies have made big advancements on bringing high quality graphics and animations to all computer and mobile devices. We feel there’s an opportunity to innovate the digital lottery space by leveraging these technologies by integrating game design paradigms that drive the massively popular casual gaming mobile space. With a shared vision and excitement, we couldn’t have asked for a better partner than EQL Games to launch games globally in the iLottery space.” said Ahmed Abdullah, Co-Founder and CEO of Decoy Interactive.</p>
<p>With this partnership, EQL Games continues to provide a game marketplace for its lotteries that makes the most exciting, top of the line gaming content readily available for players worldwide. Games from Decoy Interactive will be available through the iLottery Marketplace for lotteries globally in 2026.</p>
<p>For more information about EQL Games and its recent partnership with Decoy Interactive, contact Jim Acton at <a href="mailto:jim@eqlgames.com">jim@eqlgames.com</a>.</p>
<p><strong>About EQL Games: </strong>Headquartered in Louisville, Kentucky, EQL Games is leading the evolution of the lottery industry by delivering disruptive, first-to-market products as an original game studio, third-party content aggregator and boutique licensor. Committed to pushing the boundaries of traditional lottery models, EQL is creating next-level solutions that engage, excite, and inspire lotteries and players in the U.S. and abroad. By integrating advanced technology and dynamic content, we’re shaping the future of the lottery.</p>
<p><strong>About Decoy Interactive:</strong> Based out of Massachusetts, Decoy Interactive, LLC is a software development company focused on building innovative tech, platforms and games across the many sectors of technology.</p>
<p>The post <a href="https://www.eqlgames.com/eql-ilottery-marketplace-reaches-25-partner-studios-with-addition-of-decoy-interactive/">EQL iLottery Marketplace Reaches 25 Partner Studios with Addition of Decoy Interactive</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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		<title>EQL Games, Games Global Announce New iLottery Partnership</title>
		<link>https://www.eqlgames.com/eql-games-and-games-global-announce-new-ilottery-partnership/</link>
		
		<dc:creator><![CDATA[Taylor Bengtson]]></dc:creator>
		<pubDate>Wed, 03 Sep 2025 13:25:04 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[latest-news]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2349</guid>

					<description><![CDATA[<p>Provides the global lottery industry with access to the iGaming leader’s extensive content catalog and new range of eInstant games &#160; LOUISVILLE, KY – Sep. 3, 2025 – EQL Games is proud to announce the addition of Games Global, an iGaming industry content powerhouse, to its expanding iLottery Marketplace. Through this strategic partnership, Games Global</p>
<p>The post <a href="https://www.eqlgames.com/eql-games-and-games-global-announce-new-ilottery-partnership/">EQL Games, Games Global Announce New iLottery Partnership</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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										<content:encoded><![CDATA[<h5 style="text-align: center;"><em>Provides the global lottery industry with access to the iGaming leader’s extensive content catalog and new range of eInstant games</em></h5>
<p>&nbsp;</p>
<p>LOUISVILLE, KY – Sep. 3, 2025 – EQL Games is proud to announce the addition of Games Global, an iGaming industry content powerhouse, to its expanding iLottery Marketplace. Through this strategic partnership, Games Global brings the experience of developing a highly successful portfolio of more than 1,300 game titles to the lottery sector for the first time and has already commenced on a suite of products specifically built for iLotteries.</p>
<p>Games Global operates a network of over 40 in-house studios around the world, offering everything from branded titles to progressive jackpots, crash games, and scratch card titles. By offering their games through the EQL iLottery Marketplace, the most comprehensive and flexible content package ever provided by a single content provider will now be available to the lottery industry.</p>
<p>“When looking for studio partners, we’re always seeking the most advanced and creative groups in the gaming world,” said Brad Cummings, Founder and CEO of EQL Games. “When Games Global approached us about entering the lottery space, we jumped at the opportunity to enhance our business but more importantly, to continue giving our lottery partners the best content options in the world. Their scale, experience, and quality make them a powerful addition to our iLottery Marketplace.”</p>
<p>Founded in 2022, Games Global has quickly become known for innovation and creative excellence in iGaming. This partnership with EQL Games marks the company’s entry into the Lottery industry, unlocking new audiences and opportunities.</p>
<p>Mark MacCombie, Executive Vice President for New Business and Strategic Investments, added: “Games Global is excited to invest the extensive capabilities and gaming DNA of our company into the Lottery industry.  We are very pleased to have EQL as an experienced content distribution partner with multiple iLottery platform integrations already established. We have strong Lottery industry experience in our senior leadership team and a companywide passion to make outstanding games for all our customers.”</p>
<p>EQL Games’ iLottery Marketplace now includes content from 24 studios, giving lotteries access to a diverse and continuously expanding catalog of games designed to attract new players and keep them entertained. This partnership strengthens the EQL’s mission to be the premier source of innovative, high-performing lottery content for players across the world.</p>
<p>Titles from Games Global will roll out in lotteries this fall, marking yet another major step forward in the expansion of iLottery content and further positioning EQL’s Marketplace as a leading destination for world-class gaming offerings.</p>
<p>For more information about EQL Games and its partnership with Games Global, contact Jim Acton at <a href="mailto:jim@eqlgames.com">jim@eqlgames.com</a>.</p>
<p>About EQL Games: Headquartered in Louisville, Kentucky, EQL Games is leading the evolution of the lottery industry by delivering disruptive, first-to-market products as an original game studio, third-party content aggregator and boutique licensor. Committed to pushing the boundaries of traditional lottery models, EQL is creating next-level solutions that engage, excite, and inspire lotteries and players in the U.S. and abroad. By integrating advanced technology and dynamic content, EQL Games is shaping the future of the lottery, offering unparalleled entertainment while supporting the growth of Lottery partners and enhancing player experiences worldwide. Other brands represented by EQL Games include Team USA and USOPP, U.S. Soccer and the world-famous Harlem Globetrotters.</p>
<p>For more information visit <a href="http://www.eqlgames.com">www.eqlgames.com</a>.</p>
<p>About Games Global: Games Global is a leading developer, distributor and marketer of innovative online, casino-style gaming (“iGaming”) content and integrated business-to-business solutions to iGaming operators in regulated markets globally. Games Global has one of the largest networks of exclusive iGaming content studios, and its 42 in-house and partnered studios have developed more than 1,400 proprietary games over the past 20 years. With a market leading offering including slot games, table games, video poker, video bingo, progressive jackpots, game show games, crash games and live casino games, Games Global is a key content provider to iGaming operators, supporting the rapid growth of iGaming in regulated markets.</p>
<p>Visit <a href="http://www.gamesglobal.com">www.gamesglobal.com</a> to learn more.</p>
<p>The post <a href="https://www.eqlgames.com/eql-games-and-games-global-announce-new-ilottery-partnership/">EQL Games, Games Global Announce New iLottery Partnership</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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		<title>EQL Games X Bullpen Capital &#124; Rethinking Lottery for the Modern Player</title>
		<link>https://www.eqlgames.com/bullpen-capital-x-eql-games-rethinking-lottery-for-the-modern-player/</link>
		
		<dc:creator><![CDATA[Taylor Bengtson]]></dc:creator>
		<pubDate>Thu, 14 Aug 2025 10:25:59 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[latest-news]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2336</guid>

					<description><![CDATA[<p>The U.S. lottery market represents over $100B in annual spend, but traditional state-run lottery operators are struggling to evolve. Legacy systems and outdated content have made it difficult for lotteries to appeal to younger audiences, who increasingly opt for modern, interactive entertainment like video games or sports betting. As consumer behavior moves online, lotteries are</p>
<p>The post <a href="https://www.eqlgames.com/bullpen-capital-x-eql-games-rethinking-lottery-for-the-modern-player/">EQL Games X Bullpen Capital | Rethinking Lottery for the Modern Player</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p class="p2">The U.S. lottery market represents over $100B in annual spend, but traditional state-run lottery operators are struggling to evolve. Legacy systems and outdated content have made it difficult for lotteries to appeal to younger audiences, who increasingly opt for modern, interactive entertainment like video games or sports betting.</p>
<p class="p2">As consumer behavior moves online, lotteries are beginning to adapt, expanding into iLottery offerings to stay relevant. Since 2019, iLottery sales have grown over 6x, surpassing $13B in 2025 alone. This digital shift presents a massive opportunity for gaming studios to bring higher-quality, more engaging content to the lottery experience.</p>
<p class="p2">Meanwhile, game developers are hungry to tap into new revenue streams and have the creativity and technical capabilities to deliver high-quality content at scale. Despite this, legacy gaming vendors gatekeep access to these state-run lotteries, making it challenging for new players to enter the market.</p>
<p class="p3"><b>EQL’s Approach </b><b></b></p>
<p class="p2">Enter EQL Games, the connective layer between next-generation game studios and lottery systems seeking to engage an increasingly digital consumer base. As the first true aggregator in the iLottery space, EQL simplifies the complex process of working with state-run lotteries, handling everything from game delivery to ongoing support. This makes it easy for lotteries to launch high-quality, interactive content like digital scratchers and puzzle games without adding operational burden.</p>
<p class="p2">With a global catalog of studio-built games, custom development capabilities, and 20+ third-party studios ready to go, EQL helps lotteries scale content quickly and efficiently. The Company debuted industry-first formats like tapper games, gravity-style mechanics, and Miner Jack, the first puzzle-based title.</p>
<p class="p2">In addition to aggregating third-party content, EQL builds original games and manages licensed IP for organizations like Team USA and U.S. Soccer, helping lotteries launch faster and capture the attention of modern players.</p>
<p class="p2">EQL’s true insight goes beyond content. In a relationship and reputation-driven industry, founder Brad Cummings has consistently outmaneuvered larger incumbents to win marquee contracts, enabling state lotteries to rapidly launch engaging, compliant games without the long lead times and limitations of legacy systems. The company already has a strong foothold in the U.S., powering games for the Michigan, Virginia, and Washington D.C. lotteries, and is in active discussions with several additional states.</p>
<p class="p2">Internationally, EQL plays a pivotal role for lotteries in the United Arab Emirates and Peru. Over the next year, it plans to launch dozens of new games and expand into Europe, further solidifying its position as a global leader in digital lottery infrastructure.</p>
<p class="p2"><b>Bullpen&#8217;s Partnership with EQL </b><b></b></p>
<p class="p3">&#8220;Lottery is one of the most widely played games in the world, yet it&#8217;s been historically underserved when it comes to innovation,&#8221; says Paul Martino, General Partner at Bullpen Capital. &#8220;EQL Games is bringing modern infrastructure and content to a massive, regulated market—and doing so with a deep understanding of what government partners and players want. We believe they&#8217;re positioned to be the backbone of digital lottery.&#8221;</p>
<p class="p3">“This investment from Bullpen Capital is a major validation of our mission,” said Brad Cummings, CEO of EQL Games. “We’re excited to have a partner who’s been at the vanguard of regulated markets and gaming. With Bullpen’s help, we’re going to help lotteries with innovation and growth, especially on the digital side of the business.”</p>
<p>To learn more about Bullpen, visit their <a href="https://www.bullpencap.com/">website</a>.</p>
<p class="p3"><strong>About Bullpen:</strong> At Bullpen, we&#8217;ve built our reputation by backing post-seed startups that others tend to overlook — whether it&#8217;s because they&#8217;re in an unfashionable sector, based outside the usual hubs, or led by founders outside the traditional networks. If you’d like to chat, please reach out to <a href="investment-team@bullpencap.com">investment-team@bullpencap.com</a>.</p>
<p><strong>About EQL Games:</strong> Headquartered in Louisville, Kentucky, EQL Games is leading the evolution of the lottery industry by delivering disruptive, first-to-market products as an original game studio, third-party content aggregator and boutique licensor. Committed to pushing the boundaries of traditional lottery models, EQL is creating next-level solutions that engage, excite, and inspire lotteries and players in the U.S. and abroad. By integrating advanced technology and dynamic content, EQL Games is shaping the future of the lottery, offering unparalleled entertainment while supporting the growth of Lottery partners and enhancing player experiences worldwide. Other brands represented by EQL Games include Team USA and USOPP, U.S. Soccer and the world-famous Harlem Globetrotters. For more information visit <a href="http://www.eqlgames.com">www.eqlgames.com</a>.</p>
<p>The post <a href="https://www.eqlgames.com/bullpen-capital-x-eql-games-rethinking-lottery-for-the-modern-player/">EQL Games X Bullpen Capital | Rethinking Lottery for the Modern Player</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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		<title>Detroit Lions Take the Field in New EQL Labs Original iLottery Game in Michigan</title>
		<link>https://www.eqlgames.com/detroit-lions-take-the-field-in-new-eql-labs-original-ilottery-game-in-michigan/</link>
		
		<dc:creator><![CDATA[Taylor Bengtson]]></dc:creator>
		<pubDate>Mon, 11 Aug 2025 07:44:34 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[latest-news]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2325</guid>

					<description><![CDATA[<p>EQL Labs launches second original game for the Michigan Lottery platform in partnership with the Detroit Lions &#160; LOUISVILLE, KY – August 11, 2025 – EQL Games recently announced the release of a proprietary eInstant game centered around the iconic Detroit Lions NFL brand. This game was commissioned by leading iLottery operator, Michigan State Lottery,</p>
<p>The post <a href="https://www.eqlgames.com/detroit-lions-take-the-field-in-new-eql-labs-original-ilottery-game-in-michigan/">Detroit Lions Take the Field in New EQL Labs Original iLottery Game in Michigan</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h5><em>EQL Labs launches second original game for the Michigan Lottery platform in partnership with the Detroit Lions</em></h5>
<p>&nbsp;</p>
<p>LOUISVILLE, KY – August 11, 2025 – EQL Games recently announced the release of a proprietary eInstant game centered around the iconic Detroit Lions NFL brand. This game was commissioned by leading iLottery operator, Michigan State Lottery, in March of this year after reviewing presentations from vendors across the industry.</p>
<p><em>Detroit Lions End Zone Rush</em> marks another Tier 1 original title out of EQL Labs, the proprietary game division of EQL Games. This follows on the success of a previous hit utilizing branded assets from the Detroit Tigers which was released in April by way of <em>Detroit Tigers Grand Slam</em>.</p>
<p>Building on the widely popular cluster match mechanic, this title puts players in the action with a unique football infused game play style. Players seek to win offensive football player tiles that move the ball toward the end zone for big wins. Bringing the dynamic of the real-life game of football into the eInstant space is just one way EQL Labs is evolving the iLottery content industry, notably with a suite of games they are calling “Tumbler+”.</p>
<p>“At EQL Games, we believe lotteries and their players deserve new, exciting content that competes with the best digital experiences in lottery and beyond,” said EQL Games Founder and CEO Brad Cummings. “The Michigan Lottery’s Detroit Lions Game is another opportunity to bring Michigan players a platform with cutting-edge games unique to Michigan player interests. <em>End Zone Rush </em>offers Detroit Lions fans a game using the marks and logos of their favorite football team and enjoy real football mechanics to win big.”</p>
<p>&#8220;I am thrilled to partner with EQL to launch the Detroit Lions End Zone Rush online game,” said Michigan Lottery Commissioner Suzanna Shkreli. “Working with EQL allows us to bring innovative and exciting games to Michiganders while supporting public education in communities throughout the state.”</p>
<p>The Tumbler+ model features an evolved &#8220;lock and key&#8221; mechanic, where players must unlock playable actions by matching specific symbols–quarterbacks and wide receivers in this case. Additions like running backs and defenders introduce NFL play dynamics, with exciting offensive and defensive strategies built into every reveal.</p>
<p>“We wanted to continue our success of EQL Labs launches for Michigan Lottery by featuring another original concept that captures what players love about iLottery, and what fans love about football,” said VP of Product Shaun Rebello. “The opportunity to offer a Detroit Lions game provided exciting design choices, which truly capture the spirit of the franchise.”</p>
<p>The Lions game follows the launch of EQL Games’ first three titles with Michigan, <em>Pool of Prosperity, Drop It </em>and <em>Detroit Tigers Grand Slam</em>. More games are planned for launch in the coming months.</p>
<p>For more information about the EQL Games and Michigan Lottery partnership, contact Taylor Bengtson at taylor@eqlgames.com or Jacob Harris at HarrisJ24@michigan.gov.</p>
<p><strong>About EQL Games:</strong> Headquartered in Louisville, Kentucky, EQL Games is leading the evolution of the lottery industry by delivering disruptive, first-to-market products as an original game studio, third-party content aggregator and boutique licensor. Committed to pushing the boundaries of traditional lottery models, EQL is creating next-level solutions that engage, excite, and inspire lotteries and players in the U.S. and abroad. By integrating advanced technology and dynamic content, EQL Games is shaping the future of the lottery, offering unparalleled entertainment while supporting the growth of Lottery partners and enhancing player experiences worldwide. Other brands represented by EQL Games include Team USA and USOPP, U.S. Soccer and the world-famous Harlem Globetrotters. For more information visit <a href="http://www.eqlgames.com">www.eqlgames.com</a>.</p>
<p><strong>About Michigan Lottery:</strong> About 97 cents of every dollar spent on Michigan Lottery tickets is returned to the state in the form of contributions to the state School Aid Fund, prizes to players, and commissions to vendors and retailers. Preliminary results show in the 2024 fiscal year, the Lottery provided more than $1.2 billion for Michigan’s public schools, its sixth contribution of more than $1 billion. Since it began in 1972, the Lottery has contributed nearly $30 billion to support public education in Michigan. For additional information, follow the Michigan Lottery on <a href="https://www.facebook.com/MichiganLottery">Facebook</a>, <a href="https://www.instagram.com/milottery/">Instagram</a>, <a href="https://x.com/MILottery">X</a> and online at <a href="https://www.michiganlottery.com/">www.michiganlottery.com</a>.</p>
<p>The post <a href="https://www.eqlgames.com/detroit-lions-take-the-field-in-new-eql-labs-original-ilottery-game-in-michigan/">Detroit Lions Take the Field in New EQL Labs Original iLottery Game in Michigan</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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		<title>EQL Games Onboards Chance Lottery, Reinforcing Commitment to Lottery Startups</title>
		<link>https://www.eqlgames.com/eql-games-onboards-chance-lottery-reinforcing-commitment-to-lottery-startups/</link>
		
		<dc:creator><![CDATA[Taylor Bengtson]]></dc:creator>
		<pubDate>Tue, 08 Jul 2025 11:42:49 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[latest-news]]></category>
		<guid isPermaLink="false">https://www.eqlgames.com/?p=2305</guid>

					<description><![CDATA[<p>New partnership brings time-based lottery innovation to the forefront &#160; LOUISVILLE, KY – JULY 8, 2025 – EQL Games announced today that it has signed a new game development partner: Chance Lottery. The collaboration reflects EQL’s commitment to helping innovative developers find a path to the broader lottery industry. Chance Lottery is the creator of</p>
<p>The post <a href="https://www.eqlgames.com/eql-games-onboards-chance-lottery-reinforcing-commitment-to-lottery-startups/">EQL Games Onboards Chance Lottery, Reinforcing Commitment to Lottery Startups</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p style="text-align: center;"><strong><em>New partnership brings time-based lottery innovation to the forefront</em></strong></p>
<p>&nbsp;</p>
<p>LOUISVILLE, KY – JULY 8, 2025 – EQL Games announced today that it has signed a new game development partner: Chance Lottery. The collaboration reflects EQL’s commitment to helping innovative developers find a path to the broader lottery industry.</p>
<p>Chance Lottery is the creator of a new digital lottery format featuring always-on, time-based raffle games. These raffles run automatically and continuously, giving players the chance to jump into a drawing whenever they want. The concept is simple and easily accessible, designed for today’s on-demand digital gaming preferences.</p>
<p>“From the moment I was introduced to the Chance Lottery team, I felt a genuine connection to their story and was impressed by the determination and innovation they have shown in bringing their vision to life,” said Brad Cummings, Founder and CEO of EQL Games. “Now with the backing of industry investors and key stakeholders, it was clear this is a partnership aligned with our mission. We look forward to exploring their time-based gaming concept in the lottery space and supporting their progress.”</p>
<p>Founded as a single-product company with its flagship horse racing concept in 2010, EQL Games has grown into a multifaceted industry leader, serving as an original game studio, third-party content aggregator, and boutique licensor. This new partnership underscores EQL’s commitment to fostering emerging lottery innovation and supporting forward-thinking startups similar to its own journey.</p>
<p>“We believe the future of lottery lies in constant, real-time engagement, and EQL has proven they’re on the pulse of where this industry is headed,” said Benjamin Brown, Chairman and Founder at Chance Lottery. “EQL’s ability to spot and support next-generation formats is exactly what drew us to them. This partnership gives us the chance to bring our proprietary time-based games to life in a way that feels truly aligned with how players engage today.”</p>
<p>Chance Lottery is redefining how players connect with lottery games by introducing a system that’s always active and intuitively tied to time. Built for the pace of modern life, their format invites participation at any moment, making lottery play more fluid, flexible, and engaging than ever before.</p>
<p>This partnership is another step in EQL Games’ mission to bring fresh thinking to the lottery space. By elevating original game concepts, collaborating with emerging developers, and helping reimagine how players interact with games in a digital-led world, EQL continues to support the advancement of lottery entertainment in all areas.</p>
<p>For more information about EQL Games and its partnership with The Chance Lottery, contact Taylor Bengtson at <a href="taylor@eqlgames.com">taylor</a><a href="taylor@eqlgames.com">@eqlgames.com</a>.</p>
<p><strong>About EQL Games: </strong>Headquartered in Louisville, Kentucky, EQL Games is leading the evolution of the lottery industry by delivering disruptive, first-to-market products as an original game studio, third-party content aggregator and boutique licensor. Committed to pushing the boundaries of traditional lottery models, EQL is creating next-level solutions that engage, excite, and inspire lotteries and players in the U.S. and abroad. By integrating advanced technology and dynamic content, EQL Games is shaping the future of the lottery, offering unparalleled entertainment while supporting the growth of Lottery partners and enhancing player experiences worldwide. Other brands represented by EQL Games include Team USA and USOPP, U.S. Soccer and the world-famous Harlem Globetrotters. For more information visit <a href="http://www.eqlgames.com">www.eqlgames.com</a></p>
<p><strong>About Chance Lottery: </strong>Based in New York, Chance Lottery is pioneering a new era of lottery entertainment with the world’s first mobile-native, time-based lottery format powered by the proprietary “Hex-Perpetual” engine.</p>
<p>Led by Founder and Chairman Benjamin Brown, Principal Consultant Morrie Brown, and seasoned advisor Howard Butterman, Chance Lottery combines bold innovation with deep industry insight. Designed for the pace of modern life, Chance Lottery is redefining the future of the game—one moment at a time.</p>
<p>Inquiries: <a href="mailto:morriebrown@hex-perpetual.com?subject=Inquiring%20about%20Chance%20Lottery%20from%20EQL%20Press%20Release">morriebrown@hex-perpetual.com</a></p>
<p>The post <a href="https://www.eqlgames.com/eql-games-onboards-chance-lottery-reinforcing-commitment-to-lottery-startups/">EQL Games Onboards Chance Lottery, Reinforcing Commitment to Lottery Startups</a> appeared first on <a href="https://www.eqlgames.com">EQL Games</a>.</p>
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